Privacy policy

KROME KEYBOARDS PRIVACY POLICY

Business Information

This website is operated by Krome Keycaps Ltd, trading as Krome Keyboards.

Krome Keycaps Ltd is a company registered in England and Wales under company number 13645668.

Registered Office:
20–22 Wenlock Road
London
N1 7GU
United Kingdom

Trading Address:
129 Cumberland Road
Bristol
BS1 6UX
United Kingdom

Trading Name: Krome Keyboards
Email: info@kromekeycaps.com

Throughout this Privacy Policy, references to “Krome Keyboards”, “we”, “us” and “our” refer to Krome Keycaps Ltd trading as Krome Keyboards.

This Privacy Policy describes how Krome Keycaps Ltd, trading as Krome Keyboards, collects, uses, stores and shares your personal information when you visit or make a purchase from our website, kromekeyboards.com.

By using our website and services, you acknowledge that your personal information may be collected and processed as described in this Privacy Policy.

Section 1 – Personal Information We Collect

We collect information about you when you use our website and services in various ways. This may include information you provide to us when you create an account, place an order, subscribe to updates, contact us, or otherwise interact with our website.

When you visit our website, we may automatically collect certain information about your device, including information about your web browser, IP address, time zone and certain cookies installed on your device.

As you browse our website, we may also collect information about the web pages or products you view, the websites or search terms that referred you to our website, and information about how you interact with our website.

We refer to this automatically collected information as “Device Information.”

We collect Device Information using technologies including:

Cookies – Data files placed on your device or computer that may include an anonymous unique identifier.

Log files – These track actions occurring on our website and may collect information including your IP address, browser type, internet service provider, referring and exit pages, and date and time stamps.

Web beacons, tags and pixels – Electronic files used to record information about how you browse and interact with our website.

When you make or attempt to make a purchase through our website, we may collect information including:

Your name
Billing address
Shipping address
Email address
Telephone number
Payment information
Order details
Products purchased
Any other information necessary to process and fulfil your order

We refer to this information as “Order Information.”

We may also use third-party services, including analytics, customer service and marketing services, to improve our website, marketing activities and customer experience.

These may include services such as:

Google Analytics – Used to help us understand how visitors use our website and to improve our marketing, website performance and customer experience.

Tidio – Used to provide customer support and facilitate communication with customers through messaging and other support channels.

When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

Section 2 – How Do We Use Your Personal Information?

We use the Personal Information we collect for purposes including:

Processing and fulfilling orders placed through our website
Processing payments
Arranging shipping and delivery
Providing invoices and order confirmations
Communicating with you about your orders
Providing customer service and support
Managing customer accounts
Improving our website, products and services
Understanding how customers use our website
Marketing our products and services
Providing information about products, services and offers where permitted
Detecting and preventing fraud or other potentially harmful activity
Complying with our legal and regulatory obligations

We use Device Information to help us identify potential risk and fraud, particularly through information such as IP addresses.

We may also use Device Information to improve and optimise our website, including by generating analytics about how customers browse and interact with the website and by assessing the effectiveness of our marketing and advertising campaigns.

Section 3 – Sharing Personal Information

We may share your Personal Information with third-party service providers and business partners where necessary to provide our services to you.

This may include companies providing:

Payment processing
Order fulfilment
Shipping and delivery
Website hosting and operation
Analytics
Customer service
Marketing and advertising
Fraud prevention
IT and technical services

We use Shopify to power our online store. Shopify may process Personal Information in connection with the operation of our website, including order processing, payments, customer accounts and other ecommerce functionality.

We may also share Personal Information where required or permitted by law, including to:

Comply with applicable laws and regulations
Respond to lawful requests from authorities
Respond to court orders, subpoenas or warrants
Detect, investigate or prevent fraud or other unlawful activity
Protect our rights, property or safety
Enforce our terms and policies

We may also share information where you have provided consent or where sharing is reasonably necessary to provide the services and functionality you have requested.

Section 4 – Third-Party Links and Services

Our website may contain links to third-party websites, applications, services or platforms.

Using these third-party services may result in the collection, processing or sharing of information by those third parties.

We are not responsible for the privacy practices, content, security or policies of third-party websites or services.

Any information you choose to provide to third parties, or information collected by those third parties through your interaction with their services, is subject to their own privacy policies.

We recommend reviewing the privacy policies of any third-party websites or services before providing them with your Personal Information.

Section 5 – Behavioural Advertising and Marketing

We may use Personal Information to provide you with marketing communications and advertising that may be relevant to your interests.

We may use analytics and advertising services to understand how customers interact with our website and advertisements and to measure the effectiveness of our marketing campaigns.

For example, we may use Google Analytics to understand how visitors use our website and to improve our products, services and marketing.

We may also work with advertising partners who may use cookies, pixels or similar technologies to understand interactions with our website and advertisements.

Where required by law, we will obtain your consent before placing or using non-essential advertising or tracking cookies.

You may be able to control or opt out of certain forms of personalised advertising through the relevant advertising platform or through your browser and device settings.

You may also unsubscribe from marketing emails at any time by using the unsubscribe link provided in the relevant communication.

Section 6 – Lawful Basis for Processing

Where applicable under the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), or other applicable data protection legislation, we process Personal Information on one or more of the following lawful bases:

Consent – Where you have given us permission to process your information for a specific purpose.
Contract – Where processing is necessary to fulfil a contract with you, such as processing and delivering an order.
Legal obligation – Where processing is necessary for us to comply with our legal obligations.
Legitimate interests – Where processing is necessary for our legitimate business interests, provided those interests do not override your fundamental rights and freedoms.
Vital interests – Where processing is necessary to protect someone's vital interests.
Public task – Where applicable, processing may be carried out where necessary for a task in the public interest or in the exercise of official authority.

Section 7 – Automated Decision-Making

Where applicable under data protection law, you may have the right to object to processing based solely on automated decision-making, including profiling, where such processing produces legal effects or similarly significant effects.

We do not engage in fully automated decision-making that has a legal or similarly significant effect on customers.

Our third-party service providers, including Shopify, may use automated systems for purposes such as fraud prevention and transaction security.

These systems may, for example, temporarily identify or restrict IP addresses or payment information associated with repeated failed or suspicious transactions.

Section 8 – Retention of Personal Information

We retain Personal Information for as long as necessary to fulfil the purposes for which it was collected, including fulfilling orders, providing services, maintaining business and financial records, resolving disputes and complying with legal, accounting and regulatory obligations.

Where appropriate, you may request that we delete your Personal Information, subject to any legal or legitimate reasons requiring us to retain certain information.

Section 9 – Children

Our website is not intended for individuals under the age of 18.

We do not knowingly collect Personal Information from children.

If you are a parent or guardian and believe that a child has provided us with Personal Information, please contact us using the details provided below so that we can consider deleting the information where appropriate.

Section 10 – Your Rights

Depending on where you live and the applicable data protection laws, you may have rights in relation to your Personal Information.

These may include the right to:

Request access to the Personal Information we hold about you
Request correction of inaccurate or incomplete information
Request deletion of your Personal Information
Request restriction of processing
Object to certain processing activities
Request the transfer or portability of your Personal Information
Withdraw consent where processing is based on consent
Object to direct marketing
Lodge a complaint with a relevant data protection authority

If you would like to exercise any of these rights, please contact us using the details provided in the Contact Us section below.

We may need to verify your identity before processing certain requests.

International Data Transfers

Some of our service providers may process or store Personal Information outside the United Kingdom or European Economic Area.

Where Personal Information is transferred internationally, we take appropriate steps to ensure that the transfer is carried out in accordance with applicable data protection legislation.

Third-party service providers such as Shopify and other technology, payment, analytics and marketing providers may process information in countries outside the UK or EEA.

California Privacy Rights

If you are a resident of California, you may have additional rights under applicable California privacy legislation.

These rights may include the right to know what Personal Information is collected, request access to or deletion of Personal Information, request correction of certain information, and opt out of certain uses or disclosures where applicable.

You may exercise applicable rights by contacting us using the details below.

You may also designate an authorised agent to submit a request on your behalf where permitted by applicable law.

Section 11 – Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit our website.

We use different types of cookies, including cookies that are necessary for the functioning of our store, performance and analytics cookies, advertising cookies and other similar technologies.

Cookies can improve your browsing experience by allowing the website to remember your actions and preferences, such as your region, login information and shopping cart.

Cookies can also provide information about how visitors use our website, including whether someone is visiting for the first time or returning to the website.

Cookies Necessary for the Functioning of the Store

Shopify and our website may use cookies that are necessary for essential website functions, including:

Shopping cart functionality
Checkout
Payment processing
Customer accounts
Privacy and cookie preferences
Store localisation
Website security
Session management

Examples of cookies used by Shopify may include:

Cookie	Function	Duration
`_secure_session_id`	Used in connection with navigation through a storefront	24 hours
`_shopify_country`	Used in connection with checkout	Session
`_shopify_m`	Used for managing customer privacy settings	1 year
`_shopify_tm`	Used for managing customer privacy settings	30 minutes
`_shopify_tw`	Used for managing customer privacy settings	2 weeks
`_tracking_consent`	Stores tracking preferences	1 year
`cart`	Used in connection with the shopping cart	2 weeks
`cart_currency`	Stores shopping cart currency	2 weeks
`cart_sig`	Used in connection with checkout	2 weeks
`cart_ts`	Used in connection with checkout	2 weeks
`checkout`	Used in connection with checkout	4 weeks
`checkout_token`	Used in connection with checkout	1 year
`shopify_pay`	Used in connection with Shopify Pay	1 year

Reporting and Analytics Cookies

We may use cookies and similar technologies to understand how visitors interact with our website and to measure website performance and marketing effectiveness.

These may include Shopify analytics cookies and Google Analytics cookies.

Examples may include:

Cookie	Function	Duration
`_landing_page`	Tracks landing pages	2 weeks
`_orig_referrer`	Tracks referral information	2 weeks
`_s`	Shopify analytics	30 minutes
`_shopify_s`	Shopify analytics	30 minutes
`_shopify_sa_p`	Shopify analytics relating to marketing and referrals	30 minutes
`_shopify_sa_t`	Shopify analytics relating to marketing and referrals	30 minutes
`_shopify_y`	Shopify analytics	1 year
`_y`	Shopify analytics	1 year

The exact cookies used on our website may change as Shopify, our website functionality and third-party services are updated.

The length of time a cookie remains on your device depends on whether it is a session cookie or a persistent cookie.

Session cookies remain until you stop browsing, while persistent cookies remain until they expire or are deleted.

You can control and manage cookies through your browser settings and, where applicable, through our cookie consent tools.

Please note that blocking or removing certain cookies may affect the functionality of our website.

Most browsers automatically accept cookies, but you can change your browser settings to refuse or restrict cookies.

Section 12 – Do Not Track

Some browsers offer a “Do Not Track” setting.

Because there is currently no consistent industry standard for responding to Do Not Track signals, our website may not alter its data collection and usage practices solely because such a signal is detected.

Section 13 – Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, website functionality, services we use, legal requirements or regulatory requirements.

Any updated Privacy Policy will be published on this page.

We recommend reviewing this Privacy Policy periodically to remain informed about how we collect and use Personal Information.

Section 14 – Complaints

If you have a concern or complaint about how we have handled your Personal Information, please contact us using the details provided below.

We will consider your complaint and attempt to resolve the issue.

If you are not satisfied with our response, you may have the right to lodge a complaint with the relevant data protection authority.

For UK residents, the relevant supervisory authority is the Information Commissioner's Office (ICO).

Contact Us

For more information about our privacy practices, if you have questions, wish to exercise your data protection rights, or would like to make a complaint, please contact us by email or post:

Email: info@kromekeycaps.com

Krome Keycaps Ltd, trading as Krome Keyboards